Online Sales Success

Promotional Blogs on the Rise. Click Z’s Tessa Wegert So far, the new breed of promotional bloggers seems to be doing everything right. They have a motive for using the medium; they aren’t jumping on the blog bandwagon without good reason. Their sites don’t just generate awareness and buzz, but connect consumers with the company’s [...]

Speak Up. Richard Edelman President & CEOEdelman is the only independent global PR firm.  If everybody knows everything, how can a company have any control? Wolf suggested every private space is now public–note the number of people mourning the death of Pope John Paul who took digital photos as they passed the bier. Carson of [...]

village voice > books > Book Smart by Joy Press. The media have spent so much time gnashing their teeth over the influence of political bloggers that barely anyone has noticed something equally convulsive happening in the book realm. Despite the on-going panic about a contraction in both the audience for serious literature and the [...]

Open Source Marketing Goes ‘Outside In’. There can be few marketeers who would admit to not being interested in their customers’ views and the issues that shape their marketplace. However, many do not appreciate the extent to which the new digital environment and distributed communications infrastructure has changed the rules of engagement. If the Inside [...]

Business Blogging on the Rise- Inc Magazine. Online personal journals (weblogs or "blogs") are becoming more popular with small businesses that see them as an inexpensive marketing tool and a way to differentiate themselves from the competition. The main reason more businesses are blogging is because the tool costs little or nothing to use, which [...]

Communicating with the Valley: What Can Blogging do for You?. Can you use blogs as part of an integrated communication strategy? As well as a new channel for the voices of individuals and journalists, blogs are a new communication channel that organisations can utilise to communicate and engage directly with their stakeholders. As such, blogs [...]

Communicating with the Valley. Universal Study Finds Blogging Still Small, Growing Among Young Adults WEB BLOGGING MAY HAVE COMMANDED a large share of news headlines last year, but bloggers themselves are still a rare breed, amounting to less than 2 percent of the adult population, according to a recent study by Universal McCann and Media [...]

Sanoviv Medical Institute: Alternative Health Care Therapies. Sanoviv Medical Institute is a fully accredited, leading edge medical facility, that blends state of the art 21st century medicine with an upscale luxury atmosphere. At the core of the Sanoviv philosophy is the belief that the body has the power to heal itself when provided with the [...]

BlogWrite for CEOs: Case Study: All Action, No Talk for QuickBooks Online blog. Paul Rosenfeld, General Manager of Intuit’s QuickBooks Online, and his team had a great idea: why not start a blog to communicate with – and learn from – their 35,000 customers? Paul is an informal kind of guy. A staff member suggested [...]

A Painting a Day. Now here is an enterprising artist. Sells post card size paintings for $100. Seems high until you look at the quality and realise these are original oils. To see paintings created before you eyes don’t miss the iMovie link. Two quick time movies Paint and Garlic. Amazing technique and speed. See [...]