Blog Strategy, Design and Promotion by the BlogKing
Posted by Michael Klusek
Bridging The Gap: Patrick Guevara’s Trademark Blawg. Mr. Guevara is a trademark law attorney who actually makes the law interesting. Here is a sample post. Google finds itself in another intellectual propery "row" (as our friends across "the Pond" say). The San Jose Mercury News reported yesterday "the family of Joan Miro was upset [...]
Posted by Michael Klusek
iMedia Connection: Social Networks and Viral Marketing (Page 2). Viral marketing isn’t about products or value in the traditional sense; it’s about trust and fair-exchange and is pyramidal in structure. Here is a graphic representation of the pyramid: The base is Meskauskas’ four elements of entertainment, utility, palpable reward and uniqueness. The top of the [...]
Posted by Michael Klusek
iMedia Connection: Social Networks and Viral Marketing. The NextStage CRO talks about joke lists, your online network, and how trust powers good word of mouth. I’m on a joke list– surprise! I don’t know anyone with an email account who isn’t on a joke list. I get jokes from people in all walks of life. [...]
Posted by Michael Klusek
Envision Solutions, LLC Releases First-Ever Comprehensive Report on Blogs and Healthcare. New York, NY (PRWEB) April 6, 2006 -– Envision Solutions, LLC, a full-service healthcare marketing communications consultancy, today announced the release of the first comprehensive report on healthcare blogs. This 110-page report is titled, "The Healthcare Blogosphere: What Is It & Why Does It [...]
Posted by Michael Klusek
EContentMag.com: Anatomy of a Viral Marketing Campaign. Communicating with target audiences through Web content initiatives is also an extremely cost-effective form of marketing. If you’ve got an hour or two a week to devote to it, a blog is virtually free to produce. Contrast that to, say, an expensive direct mail campaign. Other forms [...]
