Online Sales Success

Blog Strategy, Design and Promotion by the BlogKing

Archive for January, 2007

Blog, an emotional description

Posted by BlogKing

Neville Hobson clarifies an often poorly defined term: blog.
Answering the question invariably includes a description of the attributes a website must have in order for it to be a blog:

Reverse chronologically-ordered content, written by the author
Author’s personality/passion shining through in the posts
Commenting – the means for visitors to comment on the blog itself
Trackbacks (links to [...]

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Survey finds podcasting growing in popularity among b-to-b marketers

Posted by BlogKing

B to B The Magazine for Marketing Strategists
New online survey of more than 4,000 b-to-b buyers that indicate podcasts are beginning to have an impact on this hard-to-reach audience.
While podcasting among b-to-b marketers is still in its infancy, it is becoming more popular. Advertisers such as General Motors Corp., IBM Corp., Microsoft Corp. and Whirl- [...]

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