Jun122005
How Apple will change everything about Podcasting
Filed under Authors,Entrepreneurs,Marketing,Podcasts by Michael Klusek at 9:30 pm on Jun 12 2005
Rex Hammock on how Apple will change everything about Podcasting.
1. iTunes won’t be the eBay of podcasting, it will be the iTunes of podcasting.
2. How much could Howard Stern make podcasting via iTunes vs. broadcasting via Sirius?
3. A long tail of podcasts on iTunes will make us stop thinking of "podcasts" as just Wayne’s World programming or radio-like genres.
4. How Apple will change everything about Podcasting, #4 — They’ll make it simple.
This is the future about to happen. Now that Apple has announced that the iTunes store will carry podcasts watch out. Read the about the full implications here. rexblog.com: Rex Hammock’s Weblog.
The big takaway for professionals and consultants is this:
How iTunes’ 99¢ download model should make a light bulb go off above the heads of conference and seminar & convention planners, motivational speakers, audio tour-guide creators, etc. that makes them go, "Hmmm, every speech made at every conference we put on can be sold via iTunes" — for a lot more than 99¢, in some cases. In other words: A BUSINESS MODEL that even a media company executive can understand.
